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Considered one of Rule 29’s standout portfolio items was refreshing the manufacturer identity of among the entire world’s most identified nonprofits—the Make-A-Want Foundation. With no shifting the acknowledged Visible cues, their workforce up to date the branding to possess a modern flair and be far better fitted to emerging mobile platforms.
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There were also concerns with the web site: convoluted and out-of-date; customers couldn't simply enroll or come across the information they had been in search of. It absolutely was really hard for staff to update, and worse still - was not aware of format appropriately on mobile gadgets.
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